How it works
Diagnose developer growth with evidence you can use.
Built for Devs connects developer identity, research, product evaluation, positioning, messaging, documentation, content, and channels—so the next decision can use what the company already learned.
The process
How Built for Devs works
Define the target developer, collect direct product and market evidence, diagnose the growth constraint, and use the findings across product and GTM work.
Define the developers you need to win.
Create the account ICP using developer and company attributes relevant to adoption and purchase.
Use it to:
- assess signup fit;
- preview network matches;
- recruit interviews;
- commission product evaluations; and
- compare marketing channels.
Collect evidence from the market and product experience.
Use identity enrichment, Jobs To Be Done Interviews, Human Product Evaluations, and AI Agent Product Evaluations to answer different parts of the growth problem.
No single source explains everything. What developers say, what they do, who they are, and where they stop all matter.
Identify the constraint.
Determine whether growth is being suppressed by:
- market selection;
- ICP fit;
- positioning;
- messaging;
- trust;
- product friction;
- documentation;
- onboarding;
- content; or
- distribution.
Use the evidence in the work that follows.
Approved research and results can inform:
- Developer Tool Positioning
- Website Messaging
- Documentation & Content
- Developer Marketing Channels
- product and onboarding priorities
- sales enablement
- the complete Developer GTM Strategy service
Run only the work you choose.
Each paid action shows its credit cost before it runs. Nothing spends credits in the background without an explicit action.
Use the web app, API, CLI, or a supported MCP-connected assistant against the same company profile, results, balance, and spend limits.